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Our Team

Direct Flooring's Team provides our customers with a wealth of experience and knowledge in the Carpet & Flooring business.  We are local to Chattanooga and invested in helping our community by providing the best overall customer service experience.

Flooring Chattanooga / Carpet Store Chattanooga / Luxury Vinyl Chattanooga

Jordan Parker, Owner

Jordan has over 29 years of experience in the Carpet & Flooring business, and he is 3rd generation in this industry.  "I started learning this business by working for my grandfather as a child, and now my children are working with me.  It's a dream come true!"


Johnny Rodriguez, Sales

Johnny has over 22 years of corporate and retail Carpet & Flooring experience, and he is 2nd generation in this industry.  Johnny is dedicated to provided the highest quality of service to every customer.

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