Direct Flooring - Who We Are

Direct Flooring was founded in 2004, by Chattanooga, TN native, Jordan Parker.  Jordan is third-generation in the Carpet & Flooring business and was taught this business by his grandfather, Barney Solomon.  Since the beginning, Direct Flooring has kept the same simple objective: "To deliver the best value and highest level of customer service - Directly to our customers."  Today, Direct Flooring has grown to be one of the largest retailers of Carpet & Flooring in the Southeast US.

Direct Flooring now has multiple retail locations in the Chattanooga and Surrounding areas - and we also have the ability to ship our products Nationwide.  We are large-volume dealers of first quality, running line, name-brand Carpet & Flooring products.  Direct Flooring offers our products at "wholesale" pricing levels - Saving our customers thousands on their purchases.  We are so confident in our pricing, that we offer our "Lowest Price Guarantee" - we will beat all advertised pricing!

Direct Flooring proudly serves a vast clientele, including: Builders, Remodelers, Apartments, Insurance Contractors, Real Estate Professionals and Homeowners.  Whether you have a large or small job - Direct Flooring's award-winning Team can accommodate you - and ensure that we deliver exactly what you need for your Carpet & Flooring project.  Our service and ability of offer the best value continues to set us apart.  Direct Flooring understands each customer is a relationship, not just a sell.