Peace of Mind in the Flooring Business

There is an old saying that goes something like this: "Peace of mind is worth more than anything."

At Direct Flooring, we strive to achieve full peace of mind for our customers throughout their purchasing experience. We achieve this by offering an honest and transparent flooring selection process, combined with guaranteed expert installation and high-quality warrantied materials.

Direct Flooring is Proud of our Award-winning Team, who assists our customer's with their flooring selections. All products at Direct Flooring are In-stock with the pricing clearly labeled. We are so confident in our Prices that we offer the LOWEST Price Guarantee. Our sales team and estimators are also very discerning about guiding our customers toward products that would have the best specs per our customer's usage and overall needs... We don't just try to make a sell!

Guaranteed Expert Installation - When you check reviews online, these reviews are highly dictated by the installation side of our business. My personal saying applies, "I can sell you the nicest flooring, BUT if it isn't installed correctly, you it will not look and perform the way it should". Installation is TOP Priority at Direct Flooring and we are Proud to have the best installation Teams in the Chattanooga Area. Furthermore, our reviews speak for themselves... We stand behind our installation!

Direct Flooring ONLY offers High-quality warrantied materials. I can't stress enough, the absolute importance of understanding the manufacturer and recognizing quality indicators. Direct Flooring partners with 3 manufacturers, who are ALL quality tested and highly regarded in the flooring industry. Our unique partnership with our manufacturers also allows us to have priority support if a claim were to happen. Again, I am Proud to say that Direct Flooring has had a Zero claim record with our manufacturers - another testament to our QUALITY!

Giving our customers the Ultimate Peace of Mind - Direct Flooring's Goal is to create a fun and exciting floor shopping experience. With the LOWEST Price Guarantee + Guaranteed Expert Installation = Your investment in your home is well protected. Locally owned since 2004 - Direct Flooring looks forward to helping you with your NEW Floors!